Northwest couples
Brand Strategy & DesignNorthwest Couples is a team of licensed Marriage and Family Therapists offering Hold Me Tight® couples workshops in the Greater Seattle Area. Below are the brand guidelines and assets I created for Northwest Couples.
Logo
This is the Northwest Couples logo. The Northwest Couples logo consists of a symbol and a vertical wordmark. The symbol and the wordmark can be used independently, or locked up together as shown. The minimum digital display size of the logo is 40 px (height)
(L) Clearspace: x-height = X , (R) Margins: X/2, X = x-height
symbol
This is the Northwest Couples Brand Symbol. It can be used independently, or used in a lockup as shown in the brand logo. The minimum digital display of the symbol is 20 px (height).
(L) Clearspace: x-height = X when symbol height=cap height, (R) Margins: X/2, X = x-height
wordmark
This is the Northwest Couples wordmark. It can be displayed in a vertical or horizontal composition. The minimum digital display size of the horizontal wordmark is 20 px (height). The vertical wordmark’s minimum digital display size is 40 px (height).
(L) Clearspace: x-height = X , (R) Margins: X/2, X = x-height